Google’s search results are traditionally shown as a series of ten blue links that appear on the screen. When a user searches for anything on Google, the search engine analyses the query and delivers ten links to ten distinct websites as a response. Google now presents what is known as ‘Rich Results,’ which are information-rich.
There are certain search results, however, that is more than simply connections to other websites. But what are Rich Results, and why Google may remove a site’s FAQ rich results!
What Are “Rich Results”?
Google’s search results have traditionally consisted of 10 blue links. When users searched, Google delivered 10 links to ten distinct websites, indicating that the search was successful. Google now provides what are known as Rich Results, which are informational and entertaining.
Certain search results don’t simply link, such as images and videos. Information in these types of search results is relevant to the search query and provides a direct response to the question.
Because they will not have to click on several links to obtain a fast answer, users will enjoy this. For those users who want a more thorough response, they may visit the web page linked to above and search for the answer they want.
What Are FAQ Rich Results?
Google may provide links to a web page’s frequently asked questions section if the page has one (FAQs). Rich results from FAQs may help a website take up two or three slots in the search results, depending on the difficulty of the question.
That is what makes a result like this so enticing to contemplate. A web page must include correctly coded structured data for Google to provide this kind of rich results.
Why Does Google Remove Rich Results?
All of the FAQ-rich results for the person who asked the question were deleted from Google’s search results for the person who asked the question. This person was concerned that the removal of FAQ rich results was a punishment, and he wanted to know why Google hadn’t warned them of a problem before the removal of the results.
Rich Results Change Over Time
The risk that FAQ-rich results may push one or two rivals out of the search results is a real possibility. This indicates that there is less competition for website visitors in the search results as a consequence of this. As a consequence of the publication of FAQ-rich results, the online community responded as if Google was throwing away free money, even though the strategy was intended to boost search prominence.
Google’s presentation of FAQ-rich search results has a propensity to vary in terms of how many are shown. Occasionally, Google may display an excessive number of these rich results for your website; in this case, Google may decide to scale them down over time, or they may decide to scale them back again.
It’s also possible that Google will turn them off altogether in certain cases. When it comes to rich outcomes, we have several various levels that we take into consideration. And realising that the quality of a website varies with time and that this is especially true when it comes to things like fundamental updates, which might alter.
So if you saw this shift around the time that Google made a core upgrade, it’s possible that Google’s algorithms have updated their perception of your website, how it thinks it fits into the overall picture, and how relevant it thinks it is for specific searches. And rich results may no longer be shown as a consequence of this.
There’s also the possibility that there was something particularly egregious about the structured data on the page, and that the webspam team manually removed it from the site. However, that is a very uncommon occurrence.
What Makes FAQs Rich Results Desirable For Google?
Knowing about FAQ pages is important, and before learning about FAQ Rich Results, it is necessary to understand what rich results are. Any search results are shown by Google as the conventional 10 blue links or the top ten web pages, whichever is the case. However, Google is now displaying rich results, which are more than just a link on the search engine results page.
It’s because they contain more information that is directly related to the answers to the search query, which is why they are preferred. The user may now obtain a rapid solution without having to hunt for the answer on the website or even entering the site itself. However, to get a more complete explanation, they must do extensive research on the internet.
After becoming familiar with Google’s FAQs and rich results, it’s time to learn more about FAQ rich results. They are the FAQs links on the web page that are shown by Google as links on the SERP page (search engine results page). Because it is simple for users to click, it is a desired feature for everyone.
It also helps to elevate the sites two or three spots higher in the search results by using this technique. However, as Mueller said at a recent Google SEO Office-hours teleconference, only properly tagged FAQ rich results would appear high on the search engine results page (SERP).
Q&A Vs FAQ Pages
To understand what FAQ-rich results are, it is first necessary to understand the distinction between Q&A or question and answers and FAQs or frequently asked question sites (also known as frequently asked questions).
User-generated Q&A sites such as Quora for users, StakeFlow for developers, and others are more dynamic since they provide numerous responses to a single query. Even readers may cast votes to determine which response is the most appropriate and accurate. FAQ pages are critical for every company or product website because they provide answers to frequently asked inquiries by consumers.
They save the support staff a great deal of time and work by not having to answer the same questions over and over again. Many websites make use of it for promotional objectives, such as raising brand awareness and comparing the product to other similar products.
How To Do FAQ Markup For Increasing The Visibility Of Sites?
- Google will only display links to FAQ-rich results if the sites containing the links have properly structured data embedded into them. As a consequence, to be considered for FAQ-rich results, it is necessary to adhere to the following Google requirements.
- The FAQ page markup should consist of a list of questions and answers, with no possibility for users to submit their replies in the form of comments.
- Should not be used for commercial reasons and should never be violent, sexually explicit, vulgar, advocate illegal or hazardous activities, or include hate language. The FAQ markup should not be used for advertising purposes.
- The same questions and answers should not be asked and answered more than once.
- Users should be able to view all of the FAQ markup material in the source HTML if it is included.
- Documentation should include mainEntity, which is a range of question components that include a list of the questions that have been answered.
- The question type schema should be able to identify a single answered question, and it should be included inside the main object.